web2.0filter

Retweeting, as we’ve mentioned before (see HOW TO: Retweet on Twitter), is an increasingly popular way to share content on the web.

Twitter is such a powerful tool for sharing media, in fact, that the former market leaders are racing to keep up. News sharing site Digg recently added short URLs and attempted to append a toolbar to those short URL clicks (Diggbar was later scaled back), while serendipitous sharing site StumbleUpon also got into the short URL game.

Both are under attack by new services like Tweetmeme, which provides blog buttons to help users retweet stories and provides a hub of the most shared content on Twitter. Earlier today the company announced a number of new features, all of which launch next week. The feature additions include:

- New image-based button: Use the retweet button in your RSS feeds, emails or on blog platforms that don’t support javascript (eg. WordPress.com)

- Retweet chicklets: Want to show off how many retweets you got this week? The new retweet chicklet will help you do just that, and post the numbers to your blog.

- Analytics package: Tweetmeme aims to launch more advanced analytics next week to help content providers understand their metrics better. It’s a development that might one day lead to a business model for Tweetmeme…if Twitter doesn’t get there first.

Tweetmeme has some tough competition: not only does it have multiple rivals, but bit.ly, the default short URL service on Twitter, has long been expected to launch something similar. In the meantime, you can catch up on everything retweet-related using the resources below.

Retweeting Resources from Mashable

1. HOW TO: Retweet on Twitter

2. The Science of ReTweets

3. Repeets Tracks Twitter’s Hottest Retweets

4. DailyRT Ranks Twitter Retweets

5. DMfail Fails, Reborn as Re-Twit’d

6. The Retweeting Movement Adds Some Powerful New Tools

7. Retweet iPhone App for Twitter

8. Facebook Needs Its Own Version of the Twitter Retweet

Reviews: Twitter, WordPress

Sat, 04 Jul 2009 05:43:05 +0000

A few months ago, we reviewed a unique reminder app: Task.fm. In our assessment, we noted its Twitter-like approach to reminders and its ability to decipher human language – you can tell it Task.fm “I need to call mom at noon tomorrow” and expect a reminder the next day. We did note though that you couldn’t set reminders via email, SMS, or Twitter, which decreased its utility.

Since then, Task.fm has been busy adding new features to its app, culminating in the release of Task.fm 1.0 earlier today. Now not only is the interface much more elegant, but you can set and receive reminders via Twitter, SMS, and email.

The big feature in this release is Twitter integration. You can direct message @taskfm with your task and you can then set the reminder. This is on top of the recent additions of setting reminders via SMS and email.

In addition to Twitter integration, Task.fm sports a sleeker, curved design (look at their previous blocky design to see the difference), offers new pro accounts that replace the old credits system, and adds more natural language support. Task.fm 1.0 also improves its To-Do list functionality.

Three months ago, Task.fm was unique for its language parsing ability, but didn’t have the tools necessary to be truly useful. Today, the story is different – with the ability to set and receive reminders nearly everywhere, it can compete with the likes of RememberTheMilk, although there’s still plenty it can do.

Reviews: Twitter

Tags: task.fm

Sat, 04 Jul 2009 04:11:13 +0000

With the 4th of July weekend just hours away, it’s time to wish our US readers a Happy Independence Day!

Hopefully you’ll be spending at least some of your weekend away from your computer and enjoying the festivities, but for those who have difficulty leaving the laptop at home, here’s a quick list of resources to help you spend less time online while getting more done.

1. A Guide to Better Web-Working From Your iPhone – One way to spend less time in front of a computer screen is to get more efficient at working from your phone. Elliott Kosmicki looks at applications to do more work on your phone, so you can do less when you get home.

2. HOW TO: Live Inside Twitter and Still Stay Productive – Addicted to Twitter? While the service is often thought of as a timewaster, this post explains numerous ways to get more done while you Tweet.

3. HOW TO: Make Firefox Your Productivity Machine – Firefox users have access to a wealth of add-ons that help you get more done during your time online. This article recommends the best picks.

4. 7 Productivity Tips, Plus Tools for Freelancers and Web Workers – So you want to get more work done on the web? You’ve come to the right place! This post provides top tips for freelancers and those who have made the web their workplace.

5. Top 30 iPhone Apps for Organization and Productivity – In this one-stop shop for iPhone productivity, Jennifer Van Grove tests 30 of the top iPhone apps to help you get more done on the go.

6. 9 Must-Try Adobe AIR Apps for Better Productivity – Adobe Air is known for running some of the most visually appealing apps on your desktop, but did you know some of these apps can make you more productive? We look into the unlikely candidates.

Have a great weekend!

[Image from Bitstrips via CenterNetworks]

Reviews: Firefox, Twitter

Sat, 04 Jul 2009 03:01:57 +0000

It's not easy to launch a successful WebEx competitor. Most businesses have long since established their "system" for dealing with web meetings, using old standbys like WebEx or GoToMeeting. And those businesses that are willing to venture into the unknown have had plenty of cheaper alternatives to choose from, like DimDim, for quite a while. But that isn't keeping CallWave from launching one of its own, dubbed Fuze Meeting. And while it's not going to be an easy space to compete in, Fuze Meeting doesn't disappoint. As far as startups go, the history of the company is pretty unique. CallWave was founded in 1998 and went public in 2004, trading on NASDAQ under the ticker symbol CALL. After reaching a peak soon thereafter of over $15 per share, the stock dropped steadily, dipping as low as 50 cents early this year. Deciding to cut its losses, the company delisted itself from NASDAQ on Monday after buying back shares from public shareholders at a 44% premium over the current market value and paying out a total of $10 million. CMO Patrick Moran says that the company did this on its own accord, and that its hand wasn't pushed by any banks or VCs. CallWave will soon change its name to Fuze Box to reflect its new position as a startup.
Sat, 04 Jul 2009 01:01:35 +0000

The beta testing stage can be the cornerstone to the successful development of a new site. And many startups have to conduct and implement beta testing of sites, surveys and analytics internally, which can be an daunting task when you are launching a site. Prefinery lets startups outsource the whole beta invite process, from start to finish. Prefinery is offering 100 TechCrunch readers with beta invites to test the site. You can sign up here. Use the invitation code "TECHCRUNCH" when signing up for the service. Prefinery's ambition is to create a valuable first experience for beta testers and to help startups in collecting and organizing information that will result in a better product. Prefinery will do anything and everything when it comes to the beta testing process. The service will create a splash page for your product, generate an HTML sign-up form with fields and survey questions, create an automatic welcome e-mail/message, take signups into a queue, approve users, and trigger invite e-mail. The service will also generate invite codes and assign quantities.
Sat, 04 Jul 2009 00:48:37 +0000

This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here. The series is made possible by Microsoft BizSpark.

Name: Launchly

Quick Pitch: Launchly showcases new websites to an audience to help site owners get the attention and feedback necessary to succeed.

Genius Idea: It’s hard to stand out and get attention for web applications and new websites. You can build a Twitter app over a weekend and get no traction because you don’t know where to promote it. Or maybe you need some feedback and advice on your newly launched website. Launchly does this, but instead of just showcasing a startup and letting it fall by the wayside, Launchly allows apps to resubmit new iterations and build on their ideas.

Essentially, Launchly is a Digg for startups. You submit your site to Launchly and include a short sentence description, a long description, the type of feedback you’re seeking, screenshots, related tags, and you can be up and running on the Launchly homepage. After that, it works a lot like Digg, in that users can rate your website up or down, comment on it, and share the webpage via Facebook, Twitter, and Digg. This can really affect how visible your web app is on the site.

The key to Launchly though is the iterations feature, which allows you to take the feedback you receive and submit a new version of your website to the service. This allows for a new round of feedback once you’ve made upgrades. You also receive some analytics on Launchly user engagement and social media buzz.

The catch, of course, is that this service isn’t free – the lowest-priced plan costs $40, with more expensive and feature-rich plans coming soon. The price is understandable, when you consider that valuable feedback can make or break a website. However, Launchly is very new itself and thus hasn’t hit the critical mass necessary to really get the community needed to justify the cost yet.

Launchly’s value is directly correlated with its community. As it grows, the value of a launch on the website will grow, but this also means that in its early stages, it is tough to shell out $40 for such little visibility. Launchly would do well to focus on building a strong community and offering promotions or discounts to startups to get the ball rolling. If it can gain enough momentum, there could be some real value.

Sponsored by Microsoft BizSpark

BizSpark is a startup program that gives you three-year access to the latest Microsoft development tools, as well as connecting you to a nationwide network of investors and incubators. There are no upfront costs, so if your business is privately owned, less than three years old, and generates less than U.S.$1 million in annual revenue, you can sign up today.

Entrepreneurs can take advantage of the Azure Services platform for their website hosting and storage needs. Microsoft recently announced the “new CloudApp()” contest – use the Azure Services Platform for hosting your .NET or PHP app, and you could be the lucky winner of a USD 5000* (please see website for official rules and guidelines).”

Reviews: Digg, Facebook, PHP, Twitter

Tags: launchly

Fri, 03 Jul 2009 23:54:12 +0000

Three months ago we reported that Ads Had Come to Twitter and it was a pretty big deal - until Twitter promptly said the word "sponsored" was only appearing on the site in error. Now the "sponsored definitions" of certain Twitter "concepts" have appeared on the site again - and they sure look legit this time.

These first ads probably aren't going to bring in enough cash to fuel a micro-app acquisition spree by Twitter, but this is the first clear public indication of one way the company is bringing in revenue. It's funny - the ads have been live for about a week now and no one but a few small, alert blogs has written about them. (Seth Simonds in particular caught a really interesting international angle on the story.) It was big news three months ago and we believe it's still important.

Sponsor

So far the only two sponsored links we've seen cycle through our sidebars have been to the ad network Federated Media's Microsoft microsite ExecTweets.com (aggregating Twitter messages from corporate executives) and Universal Studios' CinemaTweets.com, promoting the allegedly offensive forthcoming gay-face movie Bruno. The ads only appear on the home page of Twitter when a user is logged in, not when looking at another user's profile page. Also included in the cycle is a link to a joint Twitter and Threadless.com microsite where visitors can buy Threadless t-shirts about Twitter. Apparently that doesn't constitute a sponsored link, but presumably money is changing hands somewhere. The whole world of Twitter is a green-field when it comes to rules of disclosure.

Perhaps these sources of revenue will help Twitter remain a viable company long enough for all kinds of questions about this brand new medium to be explored.

Dave Winer argued this Spring that people want to know how Twitter is going to make money because they might not like it. He told a story about learning while in college that Domino's Pizza used profits to fight Planned Parenthood. With all the time, energy and content people are investing in Twitter - many want to know how the company will monetize so they can decide whether it's an organization they want to continue investing in.

And so it has begun. There are ads on Twitter. What do you think?

Disclosure: Federated Media is also the ad network for ReadWriteWeb.

You can find ReadWriteWeb on Twitter, as well as the entire RWW Team: Marshall Kirkpatrick, Bernard Lunn, Alex Iskold, Sarah Perez, Frederic Lardinois, Doug Coleman, Jolie O'Dell, Dana Oshiro , Lidija Davis and Steven Walling.

Discuss

Fri, 03 Jul 2009 23:40:15 +0000

In a new report issued on the first of the month, Forrester Research has asserted the importance of enterprise platforms for governance, risk management, and compliance (GRC). Pointing to big name corporate failures in the last decade, they argue that the value proposition for GRC software is clear, and they identified leaders in this growing market.

The open question from the research is whether enterprises will really see the need as being so desperate. Fear may be a great motivator, but GRC platforms have yet to prove that they're a piece of IT that businesses require to succeed.

Sponsor

GR What?

Governance, risk management and compliance platforms take a broad and complex series of business tasks and whittle them down to a central point of focus for the enterprise.

Basically, they're a technological solution for keeping track of programs of corporate governance, managing known and potential risks for a business, and staying in compliance with regulatory requirements. All these platforms incorporate varying degrees of workflow management, data visualization, content management, and reporting on related performance metrics.

The Leaders

Forrester examined 14 vendors of enterprise GRC platforms, and picked AXENTIS, BWise, MetricStream, OpenPages, and Thomson Reuters as leaders in the space.

It might surprise you that GRC platforms from enterprise software giants like SAP have been beaten out by much smaller vendors. But in an emerging market, it makes perfect sense that agile young companies can dominate big players who have come late to the game.

Close, But No Cigar

Integrated governance, risk management and compliance platforms present a new way to handle these business processes. Forrester itself published a report that predicted GRC would first "hit the big time" just this year. All the leaders in the market thus far have sold a respectable amount of customers on the notion that they decrease risk, boost overall efficiency, and make strategy and decision making easier.

But platforms for governance, risk and compliance still come off as a specialist product for large enterprises in volatile markets, rather than a core business tool. The ever-growing pack of GRC vendors have clearly defined the value they deliver, but not that they're something the enterprise cannot do without during a period of belt tightening.

Image courtesy Forrester Research, Photo credit Gill Wildman

Discuss

Fri, 03 Jul 2009 23:39:00 +0000

Okay, it's not exactly the Camp David Summit that took place in 2000 between the Israelis and the Palestinians, but sometimes the littlest gestures can go a long way. A couple of days ago, upon hearing that Microsoft had officially joined Twitter, the official Linux account sent out a tweet welcoming them. "Welcome to Twitter, @Microsoft!," they said. The tweet sat unanswered for over a day, and it seemed like Microsoft may never answer. But about a few hours ago, they did. "@Linux thanks, nice to be here," they replied.
Fri, 03 Jul 2009 23:21:23 +0000

Peachtree Media Advisors has just released their latest report on digital media mergers and acquisitions. We posted their 2008 report back in January, and this is a mid-year 2009 update to that. According to Peachtree, there were 342 digital media transactions in the first half of 2009, which was 12.3% below the number of transactions in the same period for 2008. More notably, the total value of transactions was much less than a year ago. In the first six months of 2009, there were $4.2 billion in digital media transactions - a whopping 61% decrease from the same period in 2008. And that $4.2B figure includes $2.5B from the Live Nation - Ticketmaster merger this year.

Sponsor

Despite the reduction in value of digital media deals, a couple of market sectors showed solid growth: Mobile and Enabling, Analytics and Ad Serving. However, the Social Media sector had the biggest drop, with blog/user-generated and social networking deal values down.

Image by Peachtree Media Advisors

Discuss

Fri, 03 Jul 2009 23:17:12 +0000

I don't recall how the YouTube user Pruane2Forever, aka "Sexman", came on my radar, but I definitely remember a few of his videos from a couple years ago. (Here's a old favorite — Not Safe For Work.) Basically, it's this kid who does movie and new media reviews that are (or at least used to be) unintentionally hilarious. These days, he apparently has quite the following on YouTube, as he has over 150 videos that range in popularity from tens of thousands of views to over a million. One of his most popular ones was a video from 4 months ago in which he calls out rapper 50 Cent. Sexman wonders how 50 still has "street cred" after doing endorsements for Vitamin Water, makeup and dildos (I'm not kidding). "What else is he gonna do? 50 Cent diapers for your little gangsta?," Sexman wonders at one point. He concludes that 50 Cent is "just a media whore!" Well, 50 Cent has responded. Yesterday, the rapper posted a video alongside Sexman, who apparently flew from Canada to New York to meet up at the rapper's request.
Fri, 03 Jul 2009 22:53:22 +0000

This week we ran a special Summer of Social Good charity promotion and many of you got involved. Mashable and the whole Summer of Social Good team would like to thank everyone who donated, tweeted, retweeted and showed their support. While the promotion might be over now, because of the great response we will be doing this every week rolled into our Monday announcement posts for donors over $20 and $100. Just make sure to read the rules and forward your receipt to SocialGood at Mashable.

On Monday we have a special fun week planned involving video and prizes, so make sure to stay tuned to @Mashable and @SocialGood for details.

Our $100+ Donors:

Shannon Raybold

Twitter: @skraybold

Facebook Causes: United Against Malaria

Facebook Causes: Nothing But Nets

Twitter: @uamalaria

Chris Bennett

Twitter: @chrisbennett

97th Floor: www.97thfloor.com

BlvdStatus: www.blvdstatus.com

Firefox Add-on: Social Media for Firefox

Steve Haweeli

Twitter: @SteveHaweeli

WordHampton: www.WordHampton.com

DishingOnDining: www.DishingOnDining.com

Chris Brogan: Shoutout to Chris Brogan

BuzzEdition

Twitter: @BuzzEdition

Twitter: @BCCF

Facebook Fan Page: BuzzEdition

Facebook Causes: Black Card Circle Foundation

Jeff Elder

Twitter: @JeffElder

About: Biz and Tech columnist at The Charlotte Observer

The Broprah Show: Broprahshow.com

Skafish

Twitter: @Skafish

Blog: Skafish Blog

Facebook: Facebook Profile

CollaborateMD

Twitter: @CollaborateMD

Facebook Fan Page: CollaborateMD

Blog: CollaborateMD Blog

Susan’s Soaps

Twitter: @SusanSoaps

Store: SusanSoaps.com

Blog: Susan’s Soaps Blog

Facebook Fan Page: Susan’s Soaps & More

B. Johansen Newman

Twitter: @JohansenNewman

Barbara Johansen Newman: johansennewman.com

“Thinking Out Loud” Blog: Cats and Jammers Studio

Design Blog: Design Rocket

Frank Barry

Twitter: @franswaa

Blog: NetWits Think Tank

Blog Post: Social Media For Nonprofits

Blog Post: Social Media Strategy: LIVESTRONG and the Summer of Social Good

Our $20+ Donors:

@nonprofitadvice

@globalmanners

@critiques4geeks

@NickMendoza

@kristinwolff

@wetoo

Michelle Farabough (Google Profile)

@LoriMoreno

@momsofamerica

@jupitersunrise

@jaycee419

@TweetFind

@btn

@Tinu

@orkaya

@jackiehonikman

@Lookaly

@robmuch

@moodtouch

@VisionaryAgents

@navi_ganancial

@jamahbags

Thanks to the Summer of Social Good Sponsors

Thanks to Zappos and MailChimp for sponsoring the Summer of Social Good. Their generous sponsorship covers the campaign and event costs, so that 100% of your donations and ticket sales go to the fund.

“Visit Zappos.com and outfit your life with a new head-to-toe wardrobe for men, women, and kids! Step into all the clothes, bags, shoes and more from all your favorite brand names! Plus, enjoy our 365-day return policy, fast & free shipping, free return shipping & 24-hour customer service!”

“MailChimp is a powerful, easy-to-use email marketing service. You design, me deliver.

We make it easy to send email newsletters to your customers, manage your subscriber lists, and track campaign performance. Unlike some of our competitors, we don’t ‘dumb things down.’ We take extremely powerful tools that sophisticated marketers use (like segmentation, a/b testing, and ROI tracking), and we make them accessible to anyone.”

Thanks to our Summer of Social Good Partners

Thanks to the following partners for lending their generous support to the Summer of Social Good.

Reviews: Facebook, Mashable, Twitter

Fri, 03 Jul 2009 22:49:33 +0000

You know that scene in Alice in Wonderland where Alice is tumbling down the rabbit hole past all those miscellaneous chairs and birds? That same feeling of confused dread is often how users feel when they're attempting to navigate a site that has never been tested. We know that developers pour their souls into their projects. But that's also why it's sometimes difficult (and even personal) to point out the flaws. A developer has to ask, "Do I want it built my way without compromise or do I want users?" If you want to run a business, rather than spending months speculating on what you think users might want, it's sometimes best to simply ask them.

Launchly is a web application review site where developers can upload screen shots and links and ask for user advice and feedback. Released this past week, Launchly appears to be a beefier version of Feedback Army with the additional abilities to track changes and request multiple rounds of recommendations.

Sponsor

The site allows developers to submit and resubmit their projects in iterations. Each iteration must be at least a week from the last one and new iterations are bumped to the top of the "New Launches" section. This placement in the "New Launches" section prompts user responses via Twitter and RSS. From here, developers gain a new round of suggestions, traffic data and social buzz aggregation. Older iterations are then stored in the "Iteration Archives" for review.

Says Minnesota-based Launchly founder Brian McManus, "When my own launch day came, I did the typical submissions and SEO stuff but still found myself wondering what people thought of the idea and site in general. I turned to HackerNews and requested feedback there."

McManus was thrilled with his feedback but unfortunately his post was shortly buried below a slew of other posts. He could resubmit for further discussion, but he'd lose the thread of suggestions he'd already received. In order to track his site changes and show the evolution of his own work, he created Launchly. McManus is currently charging $40 for the standard launch package and he plans to roll out two additional tiers to incorporate the added features of polls, custom sub-domains and usability testing.

A few companies are already appealing to the Launchly community for feedback, including TwitterMass, Tweet Promote and Iconfinder.

The truly interesting part about this service is that it allows reviewers to see sites evolve as per their suggestions. In essence, Launchly creates a sense of ownership and site-loyalty for those who've contributed feedback. While it's too soon to say if the site will take off, it's a great way for developers to gain new insight into the projects they're often too close to. It's also a non-violent and civil way to settle team disputes and make a case for changes to stubborn executives.

Discuss

Fri, 03 Jul 2009 22:00:00 +0000

Despite our best intentions, it looks like the DEMO v. TechCrunch50 war will continue, even with DEMO under new management. In 2007 we launched the first TechCrunch50 event - a place where companies can launch to rabid fans and tech press. These launching companies are the stars of the show, and they don't pay a cent to attend. We thought DEMO's longstanding policy of forcing launching companies to pay a $20,000 fee was ridiculous, and led the conference organizers to make decisions based not on the merits of the startups but simply on who was willing and able to pay. Not only do we let startups launch for free, we give the top one a $50,000 prize. Our conference has grown rapidly - nearly 2,000 people attended TechCrunch50 last year while DEMO languished in San Diego with a paltry few hundred. To be fair, our events were on the exact same dates, so they were hit doubly hard. This year we moved our dates to give them some breathing room. We thought we were done battling DEMO. But today DEMO announced that they're giving away a "massive" prize - $2 million in advertising credits - to the top two startups at the event. The press is eating it up, saying that TechCrunch50 looks paltry in comparison. Of course, there's a catch. The "advertising" is remnant stuff on IDG properties (IDG owns DEMO) and will certainly be priced at rate card. They'll also charge for creative and other expenses. Meaning there is very little actual value. I'm guessing that the amount of advertising actually delivered would be in the tens of thousands of dollars of value, at best. And, of course, every startup launching still needs to pay to launch. But whatever. You want adverting? We'll give you advertising.
Fri, 03 Jul 2009 21:08:23 +0000

If you were a little blue bird, with a good pile of money and a whole lot of hype, what would you buy to spice up your nest? There are so many little services being built on top of Twitter that we wouldn't be surprised to see some more of them acquired by the company soon. That would mean more features for everyday users and more usefulness for features loved by loyal early adopters.

Twitter has acquired two other companies so far, that we know of. Search engine and sentiment analysis service Summize became Twitter's own search engine and Values of N sold its assets so engineer Rael Dornfest could be brought into the company. Here are ten other startups we think that Twitter should consider acquiring next. Which kind of company would you most like to see become part of Twitter itself? We've got a poll below.

Sponsor

Is Twitter in a position to make more acquisitions? We suspect so. It has cash but more importantly it has stock. Think of it this way: Google is afraid of Facebook and Facebook is afraid of Twitter. Would startups bend over backwards to become a part of Twitter? We suspect most would.

Some of these we think are likely acquisitions, some less so. In making this list we considered both functionality that would be helpful to have added to Twitter's own site and technology that would be worth buying instead of just building in-house. Whenever a platform company builds technology that a number of other startups offer, there is a risk of scaring other people away from investing in development that the platform could just reproduce. Acquisitions of startups on a platform probably increase the appeal of development though, as it's a chance to get in on the game.

Quite Likely, if It Hasn't Happened Already

Bit.ly is the most full-featured and popular URL shortener on the market right now and was recently selected as Twitter's own shortener of choice, dethroning TinyURL. Bit.ly offers all kinds of smart analytics, from real-time click tracking to semantic analysis of topic keywords from the links that people tweet.

One trusted industry source speaking on the condition of anonymity told us that Bit.ly servers "were moved into Twitter's racks months ago in preparation for this change" [of becoming the default shortener]. Bit.ly is becoming too important to Twitter to keep that functionality outside the company's own shop and the two companies share some investors. We will not be surprised at all if a Bit.ly acquisition by Twitter is announced sometime in the near future.

Could Happen...

Tweetmeme is another fast growing Twitter analytics service that tracks sharing on the service. With another chunk of new features just added today, the service is looking a whole lot like "Feedburner for Twitter" but with even more viral distribution possibilities. The Tweetmeme API is quite interesting and could complement Bit.ly quite well.

Twitpic is a popular way to share images on Twitter. The site faces a strong challenge from ImageShack's YFrog, but independent Twitpic would be a cheaper acquisition and is already well known among Twitter users. (Twitter should probably look at Enjoysthin.gs; it's got the best user experience.) An increase in imagery on Twitter would probably offer the company a lot more advertising real-estate.

Tweepz is a fascinating Twitter search engine that acts like a directory that lets you parse your results using various metrics gleaned from Twitter. Check out this search, for example. Twitter could benefit from making this kind of search available to users, advertisers and researchers - and Tweepz has already built it. See also Twazzup, another company doing interesting things with Twitter data.

Longer Shots

An iPhone app company could be a good buy for Twitter; there's certainly plenty of options. M.Twitter.com is a good mobile service already but someone specializing in super high-quality Twitter apps for the iPhone, Android and Pre could be good to bring in house. It could be AteBits, makers of Tweetie. There may not be enough reason for Twitter to buy one of these companies, though.

A desktop Twitter app company could help Twitter increase user engagement. Many of the most serious Twitter users (though not all) swear by desktop access. Twitter could acquire the most popular and arguably most innovative desktop app, Tweetdeck, or it could bring Seesmic in house. Tweetdeck would be cheap and shares investors with Twitter. Desktop apps may be too limited in appeal to be a compelling acquisition target.

Geo-location could be a good feature to add to Twitter. Search by user location could be made much more meaningful and the list of things that could be done with it is very long. Brightkite is popular and well developed, Shizzow is pretty and wouldn't be expensive. On the other hand, browsers themselves will likely all become more location aware in the near future and Twitter may be satisfied with its current location data.

A semantics company could bring structure to the Tweets, making them more useful and easier to advertise against. Right now links Tweeted are semantically analyzed by Reuters' Calais and sent to Bit.ly, but we wouldn't be surprised if Twitter was interested in scooping up a small semantics shop and helping it scale so that analysis was being done in house. Twitter may feel like semantics don't need to get that close to consumer users, though. (Disclosure, Calais is a ReadWriteWeb sponsor.)

Topify is a widely loved service that intercepts your new Twitter follower notification emails and sends you much more useful ones. It's great but probably too easy for Twitter to just reproduce itself.

FriendFeed plus Twitter would be a match made in heaven. It would be an engineering powerhouse. It would be a step towards mainstream user adoption of FriendFeed, a service that can't make up its mind which end of the sophistication spectrum it's targeting. It's also quite unlikely to happen. If there's one related startup we can imagine turning down a Twitter acquisition offer, it's probably FriendFeed. (Though the investment-laden and highly ambitious OneRiot is a close second.) Nonetheless, it would be awesome if FriendFeed's cross-network aggregation, threaded conversations, groups, media support, search and more joined forces with Twitter.

Ultimately, it may be most likely that Twitter's next acquisition will be something vapid. A service that aggregates shopping Tweets, or celebrity Tweets, or something else that will fall short of taking advantage of the Twitter platform's huge potential to change the world. Twitter staff makes relatively simple use of its own service, so hoping that it will acquire companies that make it all the more powerfully sophisticated may be an early adopter's pipe dream. [Update: After some discussion this afternoon, I am thinking it's time to reconsider this position I've held for some time. Twitter staff is not full of dummies, I'm sure, and it has probably been inappropriate of me to write as if that's the case.]

Maybe not, though. We wouldn't be shocked to see Twitter pick up at least a few of the companies above. What do you think? Are there other services you'd like to see become part of the Twitter team even more than the above? It's a wild and woolly micro-content ecosystem out there - anything could happen.

You can find ReadWriteWeb on Twitter, as well as the entire RWW Team: Marshall Kirkpatrick, Bernard Lunn, Alex Iskold, Sarah Perez, Frederic Lardinois, Doug Coleman, Jolie O'Dell, Dana Oshiro , Lidija Davis and Steven Walling.

Discuss

Fri, 03 Jul 2009 20:20:19 +0000

The web’s response to the passing of music legend Michael Jackson has been staggering. Social media was pounded with tributes last Thursday after the news broke, but next Tuesday could be a huge test for the entire infrastructure of the web, when the memorial for Michael Jackson will take place.

The tribute and remembrance of the late King of Pop occurs next Tuesday (July 7th) at 10:00 AM PT at the Staples Center in Los Angeles. Beyond the 17,500 tickets that will be given away to fans and the millions more that will converge on downtown L.A., the memorial will be live streamed free via the web and media outlets across the world.

This event will almost certainly shatter records for the biggest single live stream ever, and could be one of the biggest worldwide media events in history. Will the web be able to handle it?

The details

The splash page of the Staples Center

Although details are sparse, CBS News does a good job of breaking down the information currently available. Here are the key points:

- The memorial will occur at the Staples Center in downtown Los Angeles. 17,500 tickets will be randomly drawn in an online lottery available until 6 PM PT July 4th. Only U.S. residents qualify

- 8750 names will be selected Sunday, each of which will receive 2 tickets to the memorial

- There will be a simulcast in the Nokia Theater

- There will be a free live stream on the Internet available to all. Details on how the stream will be distributed are currently unavailable

- However, we suspect that thousands of stream will be available from media companies and live stream services around the world

The demand was so high for these tickets that the Staples Center website has had trouble staying up, and in fact took down almost every non-essential image and menu to keep the website up. This could be a prelude to the worldwide response we’ll see next Tuesday.

What will Jackson’s memorial mean for the web?

If you remember back in January, there was another historic event that blew us away: the Obama inauguration. Here are some of the staggering numbers from CNN and Facebook.

- 200,000+ status updates through the Facebook integration on CNN.com

- 3,000 people commented on the Facebook CNN feed per minute

- CNN served 13.9 million live video streams globally in about 6 hours

- Don’t forget about the millions of other live streams and TV viewers that watched worldwide.

Now, throw all those numbers out the window, because Michael Jackson’s memorial is almost certain to utterly overshadow Obama. Not even Obama consumed 30% of Twitter and set traffic records at Yahoo.

With the world mourning and a specific time and place set for the memorial, we may very well see the entire web converge on this one event. There will likely be thousands of streams worldwide via platforms such as Justin.tv and Ustream (the latter of which has a deal with CBS to stream events like this one). It’s also certain that Twitter, Facebook, and the social web will be booming with commentary on the event.

How many people will watch Jackson’s memorial? Can the web’s biggest players handle the massive traffic that will ensue? Will there be enough bandwidth? Could this event be the single media event in history? The answers to these questions will not only be a testament to Jackson’s impact on the world, but may very well set records that will last in history.

Perhaps most of all, the web will allow people to come together to celebrate Jackson’s life, no matter who they are or where they live.

Reviews: Facebook, Twitter, ustream

Tags: jackson memorial, justin.tv, michael jackson, ustream

Fri, 03 Jul 2009 20:17:17 +0000

Today a fire hit a major datacenter in Seattle, taking money processor Authorize.Net down. This has caused many web-based financial transactions to grind to a halt, but Authorize.Net isn’t the only website that’s gone offline today.

Another popular website has fallen, Geocaching.com, a worldwide GPS-based treasure hunting game, leaving thousands of people trying to figure out just what’s going on and why it went down. Wikipedia explains the game’s worldwide reach:

Geocaching is an outdoor treasure-hunting game in which the participants use a Global Positioning System (GPS) receiver or other navigational techniques to hide and seek containers (called “geocaches” or “caches”) anywhere in the world. A typical cache is a small waterproof container (usually a tupperware or ammo box) containing a logbook and “treasure,” usually toys or trinkets of little value.

Geocaches are currently placed in over 100 countries around the world and on all seven continents, including Antarctica. There are over 820,000 active geocaches in the world right now.

While the fire may or may not be responsible for this specific outage (we cannot confirm), it’s clearly had an effect on the entire web. Even Microsoft’s search engine Bing was affected, specifically Bing Travel.

We will provide updates on Geocaching and Authorize.Net as we receive the information.

Reviews: Wikipedia, bing

Tags: geocaching

Fri, 03 Jul 2009 19:45:56 +0000

When we reported on Kiva.org's decision to open up its micro-lending platform to U.S. entrepreneurs, Kiva CEO Premal Shah told us he was concerned about backlash in the community. Shah acknowledged that the decision to open lending to U.S. recipients may draw criticism because it goes against the idea on which Kiva was founded—lending to help development in third world countries where credit options are limited. It looks like Shah's prediction was correct. There is now a lending team on Kiva's community platform titled "Unhappy Kiva Lenders." The members, which total 375 lenders from around the world, are angry that Kiva is extending loans to U.S. entrepreneurs. The team's page states that "including borrowers from the USA has undermined the very core of what made [Kiva] so unique and special; small, impactful contributions to entrepreneurs in impoverished situations in developing countries."
Fri, 03 Jul 2009 19:31:32 +0000

A somewhat distressing tech story today: a female employee at the Arlington Apple Store was shot in the shoulder this morning by a man who rang the doorbell at the back of the store. Fortunately the employee is said to be recovering in hospital. It’s thought the motive was attempted robbery.

According to ABC7 news, the shooting happened shortly after 10 a.m. at the Apple Store located at 2700 Clarendon Blvd. A search for the suspect is underway.

The Washington Post adds that the suspect is “a black male, between the ages of 35 and 45, with a medium build and facial hair. He was last seen fleeing the area on foot, wearing a light-colored, short sleeve shirt, light-colored long pants and a dark baseball cap. He was carrying a handgun.”

Fri, 03 Jul 2009 18:44:55 +0000

Start Mobile has managed to get 18 separate iPhone applications approved by Apple. So you'll imagine their surprise when one of them was recently rejected. But you may be even more surprised to find out why. Apparently, Apple doesn't like the way one piece of art in the app depicts President Obama. Is it out of line or tasteless? Well, you can determine for yourself, because you've undoubtedly seen the art in question before: It's Shepard Fairey's famous "HOPE" image of Obama that was everywhere during his Presidential campaign. So why on Earth would this be rejected? Well, here's the wording in the rejection:

It contains content that ridicules public figures and is in violation of Section 3.3.12 from the iPhone SDK Agreement which states: "Applications must not contain any obscene, pornographic, offensive or defamatory content or materials of any kind (text, graphics, images, photographs, etc.), or other content or materials that in Apple's reasonable judgement may be found objectionable by iPhone or iPod touch users."

"Ridicules public figures"? This image is hanging in the National Portrait Gallery at the Smithsonian — yet, Apple apparently finds it inappropriate.
Fri, 03 Jul 2009 17:48:19 +0000